And phew, another eventful year comes to an end. 2019, our third year in operation & one of phenomenal growth and learning. Our mission continues, of creating high quality video content and our plans for 2020 includes a pioneering idea to scale the creative services business.
We worked with over 50+ brands in 2019 delivery high quality video content and impacting their businesses directly. Our revenues, the team size, the quality of work we do has grown manifold & we feel excited about the endless possibilities going into the new year.
We have done 1000s of videos in the last 3 years and here is a sizzle reel of our work.
This was a year with many firsts for guch.
ADDING WOMEN TO THE WORKFORCE
While in year 1 & 2, our team comprised only of men, we took a conscious call to add diversity to the workforce. And it has truly impacted the way we work and think; a more diverse workforce will naturally lead to a more inclusive culture. We have gone on to add 6 more women to the team in the last 12 months.
The next step — Adding women power to Leadership.
MAD OVER VIDEOS
Our new initiative for the year was Mad Over Videos, a first of its kind event with a focus on video marketing. We organized a terrific event with the top 1% of video marketing influencers as speakers and a sell out audience. While we opened the event only to a curated audience of 200, we plan to make it bigger in 2020. The event will be organised in Oct and we will also have salon events in multiple cities leading up to the flagship event in our home city of Bangalore.
All the keynotes are here & here’s my colleague Bobby’s post on the event
MY FAVORITE TIME— UDAAN’s QAWWALI SHOOT
Udaan Eid Wholesale Bazaar Ad
There were innumerable days and nights spent with life on the edge — video production and events are extremely unpredictable and a lot of factors come together to make it a success. The organising teams have a crazy time putting everything together. Arguably, my favorite two days of the year was spent doing production for a Qawwali musical video we did for Udaan. Hear from Shraiyaa of Udaan about working with us. We had an 80 member crew working on this together and each one of us thoroughly enjoyed the experience.
GRATITUDE
These incredible results are only possible due to the work of each and every team member including our friends, advisors and wellwishers, and the core values we share in our work together. It’s through our collective efforts that we make the greatest difference.
We are privileged to have fantastic customers and thank each one for allowing us to participate in their business. Our success is credit to you and we hope to serve you with even more enthusiasm in 2020. We are very excited about 2020.
My family has been my bedrock of support. This dream of doing purposeful work and constantly chasing my passion would not have been possible without their sacrifice. My kids are growing up so quickly & I hope to spend more time with them in 2020.
I wish everyone a fantastic 2020
This post first appeared on Linkedin