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Use Product How-To videos to boost B2B SaaS sales

81% of people have been convinced to buy a product or service by watching a brand’s video. And when both video and…

Understanding a creative project and how not to kill it with unrealistic expectations

Are you new to the field of commissioning, marketing, or managing creative projects? If you are not sure about how the creative…

udaan’s remote video shoots in tier-2 Indian cities: guch case study

Everyone has stories to share and each story can inspire thousands of people. Such stories deserve to be told to the world….

The Diversified Domain of Creative Content – Animation !

Back in the Eighteenth century, theater artists came up with an idea to add a bit more amusement to their performances and…

Stories from curating Mad Over Videos

I grew up in the times when Television was catching on in India. Those were the days of unskippable TV ads. Come…

“Rebel without a crew” by Robert Rodriguez – Snippets

Robert Anthony Rodriguez has a very unique filmmaking technique; he shoots, edits, produces, and scores many of his films in Mexico and…